SALES MARKETING & PR

Back to basics. - It's not rocket science!
The objective of any firm is to market and sell its products or services profitably. In order to achieve this, a company needs to draw on a number of skill sets including Sales, Marketing, Advertising and PR. Most companies have individuals on staff who have experience in some of the above disciplines. However - few have people who can provide extensive experience in all of these critical areas.

Experience Matters.
Steve Kelly's strength (and advantage) is his "real world" experience. A lifetime in information technology, commerce and broadcasting has enabled him to visualise the "big picture" far more concisely than other individuals who may be experienced in only a few of the above key disciplines. Furthermore, Steve Kelly can provide these services on a contract basis, ensuring that you only pay for what you need.

Sales & Marketing
Having spent over a decade as sales and marketing manager with the CSL group (Europe's largest offshore computer and IT providers), Steve Kelly understands the importance of developing a successful sales strategy. Perhaps more importantly, Kelly understands how important it is to ensure that such a strategy does not stand alone, but instead, integrates into the corporate business plan with the appropriate execution steps. 

As an independent sales and marketing consultant Steve Kelly works with companies such as MPC Europe developing business plans and successful sales and marketing strategies.

CTV - It's All About Strategy 
Steve Kelly has little doubt that having the right sales strategy was the key to his own success when in 1992 he launched Commercial Television & Video. CTV's remit was simple to operate as an ENG agency while utilizing down time to produce commercial and training videos. It was a success.   Although he has now sold his interests in the company CTV continues to be one of the largest offshore production companies in Britain. 

Sow It. Grow it. Then take it to market! 
In the mid nineties with CTV up and running and with the aid of some very talented technical staff, Steve Kelly launched Manx Internet. Again the remit was simple, to act as a web portal and start page for the local community while at the same time providing up market website design and hosting. ManxNet.com became an instant success and in 1999 Steve Kelly sold the venture to a subsidiary of British Telecom plc.

Copyright 2005 - Steve Kelly